Full Opener Guidelines

• Full Opener Cropping Guide

What Each Option Does

Default Image:

• The art that, by default, gets used as:
  • The article opener, across mobile/desktop.
  • The promo art, used on the homepage and other landing pages, story promos, and newsletters. (Both 3:2 and 1:1 aspect ratio). Can be overridden by uploading a separate Promo Image.
  • Social media previews (roughly 2:1 aspect ratio). Can be overridden by uploading a separate OG Image.

Desktop Image:

• Upload an image here to override the art in the article opener on desktop. Note that this has no effect on mobile, off-platform, promo art, or social media.

Default Video:

• Upload a video here that will appear as a silent, autoplaying cinemagraph. They should meet these guidelines.
• The aspect ratio of the video should match the aspect ratio of the Default Image (which will serve as the poster image). Note that off-platform, the image will be displayed instead of the video.

Desktop Video:

• Upload a video here that will appear as a silent, autoplaying cinemagraph on desktop. They should meet these guidelines.
• The aspect ratio of the video should match the aspect ratio of the Desktop Image (which will serve as the poster image). Note that off-platform, the image will be displayed instead of the video.